Rules of the Investment Game

 
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Rule #1

Find the parade and get out in front.

 
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Rule #4

When analyzing growing companies, ignore earnings and focus on investment.

 
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Rule #7

Avoid the crowd at all costs.

 
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Rule #10

Adversity removes the fragile and spares the robust.

 
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Rule #13

Bubbles are the most destructive force known to mankind.

 

Rule #16

Buy on the cannons, sell on the trumpets.

 

Rule #19

Water the flowers, pull the weeds.

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Rule #2

Pay attention to addictive consumer brands.

 
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Rule #5

Buy right and sit tight.

 
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Rule #8

It’s a market of stocks, not a stock market.

 
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Rule #11

Cui bono? In politics, consider who benefits.

 
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Rule #14

Sell the shortage, buy the glut.

 

Rule #17

If government is leading the parade, quietly slip out the back.

 

Rule #20

Take ownership of the data. Don’t blindly trust statisticians.

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Rule #3

Growth can have a long runway when brands expand nationally and internationally.

 
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Rule #6

Align yourself with people who have skin in the game.

 
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Rule #9

In a panic all correlations go to 1. Panics always create buying opportunities.

 
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Rule #12

The retail investor is always late to the party.

 

Rule #15

Beware simple narratives.

 

Rule #18

Due to high leverage, fickle capital and exposure to bubbles, most banks are uninvestable.

 

Rule #21

Avoid binary thinking. Find similarities where others see only differences.